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4 Holiday Video Ideas

Thanksgiving has come and gone and Christmas and New Years preparations are under way. Time to go out and look for that perfect Christmas tree and the flashiest lights to decorate it.

7 Ways to Market Your Videos

Admit it. We’ve all done it. We’ve created flashy, creative and hip brand videos that garnered little views even after we posted it on YouTube and shared it on social media. We read the statistics declaring the power of video and finally decided to film that video…. but with little results. What could we have possibly done wrong? Even though the video was professionally produced and edited, without a marketing gameplan a video will not receive the attention it deserves. Below we came up with seven ways to market your video.

7 Key Characteristics of User Experience

The look, the feel, the aroma, the environment…. How does a unique coffee shop make you feel? Busy mornings or laid-back afternoons offer quite different experiences to the caffeine addict. Whether brewing to morning commuters, sleep-deprived students, or busy businessmen, coffee shops seem to attract a wide array of customers. Though on the practical side most of us can physically make a cup o’ joe at home, it is the experience of ordering, sipping and sharing a cup of coffee that makes buying a cup more desirable than the actual taste of coffee.

Direct Response Marketing

To the uber-modern and technologically-advanced marketer the phrase “direct-response marketing” can imply marketing tactics along the lines of call centers with annoying sales reps, seemingly endless piles of junk snail mail, and tv advertising using the most irritating and bothersome actors throwing up lame scripts with “1-800” phone numbers.  “Direct” response marketing can often be mistaken as something of the 20th century with no place in today’s social media savvy, PPC successful, and SEO-driven marketing plans. Yet the secret lies in a marketing agency’s ability to combine the two in a way that doesn’t scream 20th century and doesn’t ignore the “modern” marketing tactics.

The Most Essential Piece of Film Equipment for Expert Videographers

Nowadays with equipment costs shrinking and the increasing number editing tools available, it seems that just about everyone can make a good video. But how do you make GREAT videos? In this increasing world of competition you have to create unique quality videos in order to stand out from the crowd which is why it is imperative to invest in unique filming equipment such as drones.

Video Makes You 50X More Likely to Rank #1 on Google

As mentioned in the previous blog, the Age of Information has forced us to adapt to new methods in order to produce and obtain extensive amounts of information. We will focus specifically on how this has brought video to the forefront when it comes to product and service marketing.

Customer Reviews

We have been working with Erich and the Integrity Media team for almost 5 years. They are easy and to work with, create high quality work for our specific needs, and have quick turnarounds. Erich is always available and quick on to respond to questions and editing. We are super grateful for this partnership with Integrity Media and definitely recommend them to anyone looking to elevate their video needs!

Integrity Media is nothing short of top-notch. Consistently delivering quality product within a timely manner. They are also amazing listeners who provide valued feedback. Thank you Integrity Media!

Great team and their services were great too!

Erich and the Integrity Media team are very professional. Not only are they easy to work with, but they clearly saw the vision in my mind and made it come to life. They truly understood my concepts and put into action with scripting, video production and creative post production techniques. I was very impressed by their overall product, not to mention fun! We had a great time filming. I’d highly recommend them for any video production needs. They really do amazing work and are very communicative in the process.

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