The client wanted a bald eagle to morph into a silver coin with the body of the bald eagle on it. For the Monex Bald Eagle commercial we created CGI coins taken from pictures of real coins for the Bald Eagle television spot, which aired on Fox Business Channel in November of 2014. IMC used a technique that allowed the coins flip rotate and move in any way the client desired. IMC also used a famous technique called morphing that was made popularized in the 90s and used in many commercials & music videos. Most would remember it from the Michael Jackson music video “Black or White” or the 1991 hit movie “Terminator 2”.